‘Interact’ SDK Gives Developers The Tools To Make Advertising Part of the Play
Leading videogame publisher Playstack today proudly announces the launch of its innovative new in-game advertising technology for developers – the ‘Interact’ SDK – which offers real world redeemables that reward players for interacting with (rather than being interrupted by) in-game advertisements.
Advertising plays an increasingly important role in game monetisation, however Playstack believes there can be better, less interruptive ways of integrating ads.
Read the full article on the Interact website.